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Sales Representative*

Posting Start Date: Oct 9, 2021

Location: Grand Rapids, MI, US

Company: Cascades

Your Challenge!

Reporting to the Sales Director, the Sales Representative's mission is to achieve optimal results in terms of sales profitability, growth and account penetration for the region, market and portfolio for which he or she is responsible. You execute sales initiatives, establish and manage an account action plan, focusing on market and customer opportunities, monitoring results and making changes as required. You are responsible for sales presentations. You also work closely with the marketing and lead eligibility teams to provide market information, adjust the marketing strategy, update customer profiles and needs data, and research sources for existing and potential account development. Finally, you are responsible for building and maintaining customer relationships and ensuring excellence in customer service. In this position, the sales representative will be responsible for business development of our new food tray made of 100% recycled and recyclable thermoformed cardboard, a North American first. This is a unique and innovative food packaging solution developed in a circular economy logic, according to the principles of eco-design. To this end, our representative will act as an ambassador for this product and will develop new markets.

Job responsibilities

  • Hunter position.  Secure new customers for a newly launched product line catering to the produce industry 
  • Train and inform customers about our product and solution
  • Manage activities related to the creation and negotiation of account contracts
  • Establish and manage account plans in accordance with existing guidelines (e.g., revenues)
  • Maintain excellent customer relations and ensure customer satisfaction.
  • Act as a market specialist within our organization
  • Develop a solid understanding of Cascades' product offerings in order to identify and signal cross-selling opportunities
  • Meet with customers face-to-face or virtually in Canada and US

Your background and strengths 

  • Bachelor's degree in business administration or related fields
  • Experience selling food packaging is a must
  • A client-centered approach ;
  • The ability to identify client needs, problems and interests, competitive activities, and the potential for new products and services;
  • The ability to demonstrate products and solutions and to actively participate in the transfer of knowledge about Cascades' solutions to our sales team members and customers;
  • A high degree of autonomy;
  • The ability to communicate effectively and present solutions;
  • Excellent knowledge of the market, customers and consumers;
  • Strong ability to influence others;
  • Leadership skills;
  • Strong negotiation skills, with strong networking skills, to always be attentive to customer and market signals and to seize opportunities;
  • The ability to develop a solid understanding of Cascades' product offerings in order to identify and signal cross-selling opportunities.
  • The ability to act as a market specialist within our organization.
  • The representative must have basic experience in sales and negotiation, preferably with food producers.

#revealyourpotential  #LifeAtCascades

Cascades believes in the success of an inclusive organization that values diversity within its team. It will fairly consider all those qualified for this position. The use of the masculine in our communication refers to both women and men.


About Cascades 

Being part of Cascades means revealing the full potential of matter, people and ideas. We are a source of possibilities. Since 1964, we have been offering sustainable, innovative and value-creating solutions in terms of packaging, hygiene and recovery. Join 12,000 women and men working in a network of more than 90 business units located in North America and Europe.

Job Segment: Sales Rep, Business Development, Sales