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Product (Brand) Manager

Posting Start Date: Jan 1, 2022

Location: Candiac, QC, CA

Company: Cascades

Your challenge!


Cascades is looking for a Product Manager responsible for a complete portfolio of paper products for our private label customers.

This product portfolio consists of toilet paper, paper towels and hand towels for consumers. The Product Manager will be responsible for managing the portfolio for both Canadian and American customers.


A strong communicator, organized and customer oriented, this experienced product manager will work closely with the Sales, Graphics, Supply Chain, Manufacturing, Finance and Quality Control teams, among others.

The Product Manager acts as a liaison with these departments and works with our customers to meet their needs and those of the consumer. The Product Manager's work will increase the sales and profitability of the products under his/her responsibility, while applying the best processes to meet the business objectives of Cascades and its customers.
In short, we need a marketer with proven project management skills, a track record of achievement in the consumer products industry at the product launch level and in the sound management of a product portfolio. You will play a key role in the Marketing and Innovation Department - Cascades Consumer Products.

Why work at Cascades


  • Work-life balance (telecommuting, flexible hours);
  • Group insurance & pension plan with company contributions, after 3 months of service; 
  • Internal and external training available;
  • Accessible gym space and/or financially covered sports activities;
  • Profit sharing plan, available after 1 year of service;
  • Employee Assistance Program (EAP);
  • Training center;
  • Long-term career management plan;
  • Work environment focused on sharing knowledge and valuing individual and team success;
  • Contribute to the success of a Quebec-based, multinational, environmentally responsible company.

Your responsibilities


Under the supervision of the Director of Marketing and Innovation for Consumer Products, the Product Manager will have the following responsibilities

  • Take charge of the development and launch of new private label products for North America (Canadian and American banners) to ensure their success while collaborating effectively with the various contributors;
  • Manage the life cycle of products under his/her responsibility (discontinuation/extension/launch) while analyzing the profitability of the product and its differentiator;
  • Actively contribute to the product innovation/launch plan for customers under his/her responsibility;
  • Analyze price/product requests from sales and make recommendations based on market and internal data;
  • Facilitate exchanges between his department and business partners in the context of product development projects (Sales, Graphics, Supply Chain, Manufacturing, Finance and Quality Control);
  • Monitor the development of product/market intelligence and share it within the organization to support the direction of the products developed;
  • Support sales in the renewal of private label agreements by taking into account the market, customer reality and operations in terms of formats, product grades and prices;
  • Contribute to the development of the annual marketing plan with sales and customers in order to achieve growth objectives;
  • Collaborate with support departments such as sustainable development, certification, legal and external suppliers.

Your background and strengths


The Product Manager will demonstrate the following qualities and skills:

  • Bachelor's degree in Marketing or related field;
  • 3 to 7 years of experience in a Product Manager role, in B2C consumer products;
  • Experience in private label management;
  • Leadership skills, multi-disciplinary project management, teamwork and self-direction;
  • Solution and results oriented
  • Fluently bilingual, oral and written.


#révélezvotrepotentiel #laviechezCascades

Cascades croit au succès d'une organisation inclusive qui valorise la diversité au sein de son équipe. Elle considérera avec équité toutes les personnes qualifiées pour ce poste. L'emploi du masculin dans nos communications désigne autant les femmes que les hommes.

À propos de Cascades

Faire partie de Cascades, c’est révéler le plein potentiel de la matière, des gens et des idées. Nous sommes source de possibilités. Depuis 1964, nous proposons des solutions durables, innovantes et créatrices de valeur en matière d’emballage, d’hygiène et de récupération.

Rejoignez 12 000 femmes et hommes travaillant dans un réseau de plus de 90 unités d’exploitation situées en Amérique du Nord et en Europe. 

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