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Marketing Product Manager

Posting Start Date: Oct 7, 2021

Location: Candiac, QC, CA

Company: Cascades

Your challenge!


Cascades is looking for a Product Manager responsible for a complete portfolio of paper products for our private label customers for a 12 month replacement.

This product portfolio consists of consumer toilet paper, paper towels and hand towels. The Product Manager will be responsible for managing the portfolio of Canadian and American customers.

A strong communicator, organized and customer oriented, this experienced product manager will work closely with the Sales, Graphics, Supply Chain, Manufacturing, Finance and Quality Control teams, among others.

The Product Manager acts as a liaison with these departments and works with our customers to meet their needs and those of the consumer. The Product Manager's work will increase the sales and profitability of the products under his/her responsibility, while applying the best processes to meet the business objectives of Cascades and its customers.

In short, we need a marketer with proven project management skills, a track record of achievement in the consumer products industry at the product launch level and in the sound management of a product portfolio. You will play a key role in the Marketing and Innovation Department - Cascades Consumer Products.

Job Responsibilities


Under the supervision of the Director of Marketing and Consumer Product Innovation, the Product Manager will be responsible for:

  • Leading the development and launching of new private label products for North America (Canadian and US banners) to ensure success while collaborating effectively with various contributors;
  • Managing the life cycle of products under his/her responsibility (discontinuation/extension/launch) while analyzing the profitability of the product and its differentiator;
  • Actively contributing to the product innovation/launch plan for customers under his/her responsibility;
  • Analyzing price/product requests from sales and make recommendations based on market and internal data;
  • Facilitating exchanges between his department and business partners in the context of product development projects (Sales, Graphics, Supply Chain, Manufacturing, Finance and Quality Control);
  • Monitoring the development of product/market intelligence and share it within the organization to support the direction of the products developed;
  • Supporting sales in the renewal of private label agreements by taking into account the market, customer reality and operations in terms of formats, product grades and prices;
  • Contributing to the development of the annual marketing plan with sales and customers in order to achieve growth objectives;
  • Collaborating with support departments such as sustainable development, certification, legal and external suppliers.

Why work at Cascades


  • Internal mobility opportunities at the end of your temporary mandate;
  • Work-life balance (telecommuting, flexible hours);
  • Work environment focused on sharing knowledge and valuing individual and team achievements.

Your background and strengths


The Product Manager will demonstrate the following qualities and skills:

  • Bachelor's degree in Marketing or related field;
  • 3 to 7 years of experience in a Product Manager role, in B2C consumer products;
  • Experience in private label management;
  • Leadership skills, multi-disciplinary project management, teamwork and self-direction;
  • Solution and results oriented
  • Fluently bilingual, oral and written.


#revealyourpotential #LifeAtCascades

Cascades believes in the success of an inclusive organization that values diversity within its team. All qualified candidates will be considered for this position in a fair manner. Use of the masculine in our communications refers equally to both women and men.


About Cascades
To be part of Cascades is to reveal the full potential of materials, people and ideas. We are source of possibilities.
Since 1964, we have been providing sustainable, innovative and value-creating solutions in packaging, hygiene and recovery.

Join 12,000 women and men working in a network of more than 90 operating units located in North America and Europe. 

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