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Assistant Brand Manager

Posting Start Date: Oct 7, 2021

Location: Candiac, QC, CA

Company: Cascades

Your challenge!

 

Cascades is looking for an Assistant Brand Manager who will participate in the execution of the strategy, annual marketing plans, new product launches and promotional activities for Cascades Fluff & Tuff in Canada. 


Involved in a variety of projects ranging from in-store activations, sponsorships and digital platforms, the Assistant Brand Manager is a versatile individual. He/she will liaise with our various departments and agencies to complete his/her projects. He/she will work to increase brand awareness and sales of our toilet paper and paper towel lines.


In short, we need a passionate marketer with experience deploying a marketing plan in the consumer goods industry, with strong organizational skills to manage multiple projects in parallel.
 
 

Why work at Cascades

 

  • Work-life balance (telecommuting, flexible hours);
  • Group insurance and pension plan with company contributions after 3 months of service; 
  • Internal and external training available;
  • Accessible gym space and/or financially covered sports activities;
  • Profit sharing plan, available after 1 year of service;
  • Employee Assistance Program (EAP);
  • Training center;
  • Long-term career management plan;
  • Work environment focused on sharing knowledge and valuing individual and team success;
  • Contribute to the success of a multinational environmentally responsible company in Quebec.

 

Job Responsibilities

 

Under the supervision of the Brand Manager, the Assistant Brand Manager will have the following responsibilities:

 

  • Lead the development of marketing tools such as visuals for marketing campaigns, in-store displays and various sales tools; 
  • Collaborate with the team and agencies in the development of marketing and promotional campaigns (TV commercials, web commercials, social media etc.);
  • Measure and communicate the performance of marketing campaigns and launches;
  • Lead several steps related to the development and launch of new products;
  • Manage the brand's website, newsletters and social media platforms;
  • Responsible for competitive intelligence and updating competitive information;
  • Creating purchase requisitions, receiving invoices and reconciling the budget;
  • Your background and strengths.
     

Your background and strengths

 

The Assistant Brand Manager must demonstrate the following qualities and skills

 

  • Bachelor's degree in Marketing or related field;
  • 2 to 3 years of experience as an Assistant Brand Manager or in a marketing agency;
  • Experience in the consumer goods industry;
  • Be familiar with social media, SEM, SEO and CRM;
  • Have a good knowledge of Google Analytics and Nielsen;
  • Demonstrate good organizational skills and be an excellent communicator;
  • Be bilingual, both orally and in writing.

 

#revealyourpotential #LifeAtCascades

Cascades believes in the success of an inclusive organization that values diversity within its team. All qualified candidates will be considered for this position in a fair manner. Use of the masculine in our communications refers equally to both women and men.

 

About Cascades
To be part of Cascades is to reveal the full potential of materials, people and ideas. We are source of possibilities.
Since 1964, we have been providing sustainable, innovative and value-creating solutions in packaging, hygiene and recovery.

Join 12,000 women and men working in a network of more than 90 operating units located in North America and Europe. 
 


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